How to Optimise It and Keep It Working For You

How to Optimise It and Keep It Working For You

Websites used to be static things, sitting out on the internet waiting for some someone to find it. That’s no longer the case, though: the front and back-end design of a website has evolved way beyond that—not only is the content much more dynamic, but a website’s relevance (which determines search engine ranking) is, too.

How Smartphones are Revolutionising the Customer Journey

How Smartphones are Revolutionising the Customer Journey

In a new study by SessionM, they look into how smartphones are revolutionising the customer journey and how/why they are so essential in people’s lives. SessionM surveyed their network of over 4,000 smartphone users in a two-part survey.

Charging by the hour punishes

Charging by the hour punishes

One of the most difficult aspects of running a business is knowing what to charge. Whatever the industry, understanding your place in the market and how your offering compares to your competitors can make or break your journey to success. For many an hourly rate seems an attractive alternative to a flat rate fee, namely because of how easy it is to log the data. In the short term, for a start-up business, an hourly rate may not cause that much damage either.